Gives brands attention

Virtual Home Care



Elderly people spend longer living at home, resources are limited and the distances are often too large to structurally offer good care and support. Mobile Care, in partnership with Vodafone, developed Virtual Home Care The Netherlands; an innovative solution to enable 24/7 remote monitoring of the wellbeing of its users, and to improve personal interaction between elderly people and their caregivers.


Glasnost paid a visit to a retirement home in Groningen to show how Virtual Home Care [Dutch: Virtuele Thuiszorg] can improve the lives of elderly people.


Client: VodafoneZiggo
Agency: Glasnost
Concept: Glasnost
Director: Henk Boersen
Produced by: MateMade

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